Posted by Genesis | Posted in article marketing | Posted on 05-07-2009
PLR articles abound online, but unfortunately, unless you purchase limited edition article packs, you won’t be able to use them for article marketing or even on your website without getting dinged by Google for duplicate content. This isn’t an issue if you rewrite the articles, however.
Rewriting articles doesn’t need to be terribly difficult. Basically you need to focus on three areas.
Title: You should ALWAYS change the title of a PLR article. Be sure to use your keywords in the title and make it zippy to catch people’s attention.
Introduction: The first paragraph of any PLR articles should be completely rewritten. You can use the idea in the original, but rewrite that paragraph to be completely unique so no one will read it and think, “I’ve seen this before!”
Body: Within the body, you need to do two things. One, swap out words. For example, if you have the word “expensive”, put “pricey” instead. Do this for all adjectives and several nouns or verbs. Two, rearrange sentences. If a sentence reads, “You can find whole coffee beans at local coffee shops.” switch this to “Coffee shops are good places to find whole coffee beans.”
By following these simple steps, you can quickly and easily rewrite your PLR articles. However, if you just don’t have time to do it yourself, most freelance writers (myself included), will do this task for you at a lower rate since you have the original articles to work with.